Back to School Top Tips to Help Students Settle In

As soon as your students set foot in the classroom on the first day of school, its important to make them feel welcome and comfortable. Students spend the majority of their day in the classroom and the more you can do to make it feel like a second home, the better. Here are the top 6 ways to welcome students back to school after a long summer break. Send Home a Welcome Packet A few weeks before school starts, send home a welcome letter  introducing yourself. Include things like how many pets you have, if you have children, things you like to do outside of school. This will help students (and their parents) connect with you on a personal level. You can also include specific information in the packet such as supplies needed, the expectations you have for them throughout the year, class schedule and rules, etc. so they are prepared ahead of time. This welcome packet will help put students at ease and help alleviate those first day jitters that they might have. Create an Inviting Classroom One of the easiest ways to welcome students is to create an inviting classroom. Your classroom should feel warm and inviting from the second they enter the door on day one. A great way for students to feel like their classroom is theirs is to include them in the classroom decorating process. During the first weeks back to school, encourage students to create drawings and projects that can be displayed in the classroom. Conduct a Teacher Interview Even if youve  provided some basic information about yourself in the welcome packet, students may still have a few questions once they get to the classroom. On the first day of school, have students partner up and prepare a few questions for a personal interview with you. Once each interview is over, gather the class as a whole and have each team choose their favorite question and answer to share with the rest of the class. Provide a Story Beginning on the first day of school, set the mood each morning with a story. In the first few weeks, students may be feeling uneasy and insecure. To alleviate these feelings and let students know that they are not feeling alone, choose a different story each morning. Books are a great way to open up communication about how the students are feeling. Here are a few recommended books to use during the first week of school. First Day Jitters, By Julie DannenbergSplat the Cat: Back to School, Splat! by Rob ScottonBack to School Rules, By Laurie B. FreidmanThe Night Before First Grade, By Natasha WingHow I Spent My Summer Vacation, By Mark Teague Create a Scavenger Hunt A scavenger hunt can help students become familiar with their new classroom. For younger students, create a list with pictured clues that they need to find and check off as they go. Include items such as find the puzzles, book corner, cubbie, etc. For the older students, create a checklist and list things such as look for the homework basket, look for the class rules, etc. Continue with items to find in and around the classroom. Once the scavenger hunt is completed, have them hand their completed sheet in for a prize.   Provide Ice Breaker Activities The first day of school can be very awkward when students do not recognize any familiar faces. To break the ice and thaw out some of the first day jitters, provide a few fun activities like two truths and a lie, a human scavenger hunt, or trivia.

The Third Amendment Conservative Perspectives

No Soldier shall, in time of peace be quartered in any house, without the consent of the Owner, nor in time of war, but in a manner to be prescribed by law.The Third Amendment to the U.S. Constitution protects American citizens from being forced to use their homes to board members of the U.S. military. The amendment does not extend the same privilege to American citizens during times of war. The laws relevance diminished greatly after the American Civil War and is largely archaic in the 21st Century. During the American Revolution, colonists were frequently forced to house British soldiers on their property during times of war and peace. Very often, these colonists would find themselves being forced to put up and feed entire regiments of the Crown, and the soldiers werent always good house guests. Article III of the Bill of Rights was created to do away with the troublesome British law, known as the Quartering Act, that permitted this practice.In the 20th century, however, members of the U.S. Supreme Court have referenced the Third Amendment in privacy rights cases. In most recent cases, however, the Ninth and Fourteenth amendments are cited more frequently and are more applicable to defending Americans right to privacy.Although it is occasionally the subject of far-fetched lawsuits, there have been a few cases in which the Third Amendment played an important role. For that reason, the amendment has never suffered a significant challenge for repeal. For conservatives generally, and cultural conservatives, in particular, the Third Amendment serves as a reminder of this nations early struggles against oppression.

Nursing Health History and Care Plan Free Essay Example, 4250 words

The client was breastfed purely during the first three months and on the fourth month, vegetable and fruit juices are slowly introduced with no known adverse reactions or allergies noted. The client, G, is a six month and 27 days old male with a height of 71.5 weight 8.5 and a physical development appropriate to his age. The mother of the client rates his child s health as 9/10 with chief complaints of a cough that worsens at night, difficulty in breathing, running nose, and audible wheeze. In one year, the mother of the client would want to fully develop and strengthen the immune system of her client. The mother of the client stated that her child s immunizations are up to date. Client s mother states that she visits the GP when she feels the child is unwell. On the other hand, she admitted that she and the father of the child smoke 5 -10 sticks of tobacco per day making the child exposed to tobacco smoke while the parents are at home. The client is lying with his upper torso eleva ted in bed. We will write a custom essay sample on Nursing Health History and Care Plan or any topic specifically for you Only $17.96 $11.86/page The skin is pink and noncyanotic. The texture of the skin is soft with no apparent lesions. No swelling or edema noted.

Edexcel AS Physics in 100 pages - 19416 Words

Edexcel AS Physics in 100 Pages -----an easy-to-understand textbook exam preparation guide Copyright  ©2011 by Yajun Wei All rights reserved under international Copyright Conventions. No part of the text of this book may be reproduced in any form or by any electronic or mechanical means, including information storage and retrieval systems, without permission in writing by the publisher, except by reviewers or catalogues not limited to online for purpose of promotion. Front Cover photo by Fritz Diorico Back Cover photo by Yajun Wei Edexcel AS Physics in 100 Pages / Yajun Wei.--1st ed. ISBN 978-1-257-84056-4. Edexcel AS Physics in 100 Pages -----an easy-to-understand textbook exam preparation guide Yajun Wei†¦show more content†¦15 1.3 Motion and Force ........................................................................................... 16 Newton’s First Law ...................................................................................... 16 Newton’s Second Law ................................................................................. 16 Newton’s Third Law .................................................................................... 17 Free-body diagram ....................................................................................... 17 Centre of gravity centre of mass .............................................................. 18 1.4 Motion in two dimensions—Projectile motion .............................................. 19 Projectile motion .......................................................................................... 19 Vertical projection ........................................................................................ 20 Horizontal projection ................................................................................... 20 1.5 Work and Energy............................................................................................ 23 Energy conservation..................................................................................... 23 Kinetic energyShow MoreRelatedWhat Is A Projectile?4393 Words   |  18 Pages â€Æ' What is a projectile? In â€Å"what is a projectile† (Physics Classroom, 2015), a projectile is a moving object and the only force acting upon it is gravity. The actual path of a projectile could vary according to the position and direction of the launch of the projectile. The image ‘types of projectiles’ (2015) shows three types of projectiles. P1 is the projectile which has the movement only in vertical direction while P2 has more vertical and a little horizontal motion thus moving in two dimensions

Putting A Tax On Junk Food Essay - 1943 Words

That has gone without, including paying for breakfast to be held in schools as kids won’t be getting a decent breakfast at home because their parents and guardians would have to pay more for the food that they want. However, I personally don’t agree with this statement, from my perspective, putting a tax on junk food won’t necessarily eradicate the obesity and type 2 diabetes epidemics from overconsuming junk foods, but it will reduce the consumption by a certain amount, however it’s something that’s not going to happen overnight. This is similar to smoking in the sense that smoking is taxed because it’s pernicious not only to the person concerned, but the society around them and even though smoking is taxed, people are still prepared to buy cigarettes at a ridiculously expensive price so they can still smoke, but the number of people that smoke has decreased by a reasonable amount. Therefore if the government puts a tax on junk food it will have a corresponding effect as to how smoking was taxed. The government must establish a tax on all unhealthy foods and uses the money to subsidize fruit and vegetables and promote and educate healthy eating in schools. By doing this type two diabetes and obesity and the health issues that have been derived from these epidemics will decrease this will mean that more people will be healthier and therefore live longer. At the moment junk food is ludicrously cheap; you just have to go into your local supermarket to see that a bottle ofShow MoreRelatedPutting A Tax On Junk Food Essay1927 Words   |  8 Pagesbreakfast to be held in schools as kids won’t be getting a decent breakfast at home because their parents and guardians would be having to pay more for the food that they want. However, I personally don’t agree with this statement, putting a tax on junk food won’t necessarily eradicate the obesity and type 2 diabetes epidemic from overconsuming junk foods, but it will reduce the consumption by a certain amount, howeve r it’s something that’s not going to happen overnight. This is similar to smoking in theRead MoreMalnutrition : The Common Misconception1290 Words   |  6 Pagesnutrition resulting from insufficient food, unbalanced diet, or defective assimilation . Malnutrition can be caused by starvation, medical conditions, an unbalanced diet, or problems with digestion or absorption. Junk food is one of the leading causes of malnutrition since most of its calories come from sugar and fat, not necessary vitamins or minerals, so a junk food tax should be put into place. This tax would make junk food, and some other non-nutritional food, more expensive than the produce thatRead MoreJunk Food Taxes1144 Words   |  5 Pagesof implementing a junk food tax was proposed by several experts. The purpose of the tax was to decrease the consumption of unhealthy foods. This tax would also generate revenue earmarked for relevant causes, such as; improving diet, obesity prevention, and nutriti on education. The underlying purpose is to focus on maximizing health benefits. It has sparked controversy on the levels of additional bureaucracy, interfering with personal liberties, and freedom of choice. Junk-Food Taxes Introduction Read MoreObesity : Obesity And Obesity Essay1508 Words   |  7 PagesAlthough it is well known that junk food leads to health risks and obesity, people are still putting unhealthy food into their body daily.   The United States has the highest obesity rate in the world by 6% and the government should be helping to lower that percentage (http://www.nationmaster.com/country-info/stats/Health/Obesity).   The best for the United States to help the obesity rate is by implementing a fat tax.   A fat tax is a tax on foods that are considered unhealthy and are believed to leadRead MoreArgument and Persuasion Essay625 Words   |  3 PagesLiving Eating unhealthy foods is one of the major causes of obesity today; but should there be a higher tax on all soft drinks and junk food? Should people be punished for eating what they want? Yes, there are health risks involved with an unhealthy diet but is a higher taxing on these foods the right alternative? With the price of healthcare raising maybe the extra tax could help alleviate it, maybe not. Perhaps the higher tax will turn people away from buying unhealthy foods and drinks. ConsumingRead MoreCutting A Tax On Junk Food961 Words   |  4 PagesRaising food taxes is the topic of the editorial article â€Å"Slapping a tax on junk food is still a bad idea† by the Globe and Mail. The writer states that raising taxes is not the answer to decrease high obesity rates and instead suggests that moderation and lifestyle are key to enjoying food. The editorial also acknowledges the increasing amount of attention we give to this problem now that it has grown larger and more com plex. Also, an increase of taxes ultimately allow the consumers to haveRead MoreShould Junk Food Be Taxed More?1738 Words   |  7 PagesShould Junk Food be taxed more to discourage consumption? Junk Food should be taxed more for reasons such as Obesity, Diabetes, and High Blood Pressure, etc. These health risks are linked to the consumption of Junk Food, which is consumed every day by many Americans. â€Å"10 percent tax would reduce consumption of soda by 8 to 10 percent.† Even though some people believe that Junk Food Tax won’t curb the many diseases linked to it, Junk Food Taxes could decrease the risks of diseases, limit consumptionRead MoreWhat Can We Do?1526 Words   |  7 PagesWhat Can We Do Ever wanted to grab something to eat, and all the cheap food options were where junk food? Have you ever once gone out of the way to go to a grocery store to not have enough money to spend on fruits, and vegetables, but end up buying 5 cartons of ramen noodles instead? Majority of our foods that are easily accessible are processed, therefore making junk food enticing and easier to buy. (Union of†¦) Having healthy food more expensive is dangerous for ourselves, and for our communities.Read MoreThe Cost Recovery Act And Tobacco Litigation1348 Words   |  6 Pagesthe government puts on junk and fatty food, it will not stop people from eating them. 2. In the academic journal, â€Å"The Cost Recovery Act and Tobacco Litigation in Canada: A Model for Fast Food Litigation,† the states: One of the most well-known fast food litigation cases in the United States is Pelman v. McDonald s Corp. In Pelman, two minors sued the fast food restaurant McDonalds claiming, among other things, that McDonalds acted at least negligently in selling food products that are high inRead MoreThe Obesity Epidemic Of Obesity Essay2378 Words   |  10 Pagesthe age of five were either overweight or obese. Unfortunately, in today’s society, the obesity rate is exceedingly high and will continue to increase if nothing is done about it. Obesity is caused by an over consumption of unhealthy foods and unhealthy foods are foods that classified as being high in sugar, fat and sodium. Over eating/ drinking these products not only lead to obesity, but also type 2 diabetes. According to www.diabetes.org type two diabetes contributes to a variety of different health

What Is Marketing Research Why Is It Needed by Companies free essay sample

THE UNIVERSITY OF THE WEST INDIES Undergraduate Coursework Accountability Statement (To be completed by student) ACADEMIC YEAR: 2009/2010 SEMESTER: SUMMER COURSE CODE: MKTG3000_3 TITLE: Marketing Management NAME: Troy Lamontagne ID: 03620362 ASSIGNMENT: Graded Mini Essay What is marketing research? Why is it needed by companies? 1. I hereby certify that I am the author of the attached item of coursework and that all materials from reference sources have been properly acknowledged. . I understand what plagiarism is and what penalties may be imposed on students found guilty of plagiarism. 3. I certify that this paper contains no plagiarised material. 4. I certify that this is my own work and that I did not receive any unfair assistance from others (including unauthorized collaboration) in its preparation. 5. I certify that this paper has not previously been submitted either in its entirety or in part within the UWI system or to any other educational institution. 6. In the case of group work: a. We will write a custom essay sample on What Is Marketing Research? Why Is It Needed by Companies? or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page I certify that the individual work of each member of the group has been clearly indicated; b. that where no such indication has been given, I take the responsibility for the work as if it were the section of the paper for which I am solely responsible; and c. that I have not collaborated with any members of the group to breach the University’s regulations. Signature: Troy Lamontagne Date: Saturday 3rd July 2010 WHAT IS MARKETING RESEARCH? WHY IS IT NEEDED BY COMPANIES? a. Definitions and Objectives: Green and Tull have defined marketing research as â€Å"†¦ the systematic and objective search for, and analysis of, information relevant to the identification and solution of any problem in the field of marketing. † It seeks to understand the best ways to connect a consumer and a product, with the hope that the consumer will buy. This involves assessing the marketing strategy in use for that product or product line, and finding out whether they are working. This also involves studying the marketing techniques of other companies. Marketers begin research with a problem or a question. They want to know why a particular market is doing well or not doing well and what can be done to change that. They may also want to know why consumers are not buying some products, but purchasing similar products. Research is then done to answer the question, and that answer can be turned into a marketing technique that may get better results. There are two types of marketing research. The first is consumer market research. The goal is to study the purchasing habits of consumers. This can be done by tallying up how much of a product is sold, through surveys or via other means. The information gathered from consumers can be used to analyze current marketing campaigns and to create new ones. The second type of marketing research is business to business research, which studies how businesses sell products and services to other businesses. For example, Company A sells computer equipment to companies B and C. Someone may be interested in seeing how companies B and C found out about the equipment, how company A marketed its product and how good the market for that product is. Some of the important business decisions that a market research helps and aids is product line, choice of a good location, sales projections, pricing strategy, where to advertise, offering credit, how much capital might be required, how much floor space might be required, how much inventory might be ordered, how much equipment and supplies would be required or how many employees should be hired. Explanation and Process: As an aspect of marketing activities, marketing research can be broken down into primary and secondary research. Primary research, involves the compilation of research for the purpose it was intended. Secondary research, is initially conducted for one purpose, but often used to support another purpose. By these definitions, an example of primary research would be market research conducted into health foods, which is used solely to ascertain the needs/wants of the target market for health foods. Secondary research, according to the above definition, would be research pertaining to health foods, but used by a firm wishing to develop an unrelated product. There also exist other modes of marketing research: Exploratory research has the goal of formulating problems more precisely, clarifying concepts, gathering explanations, gaining insight, and forming hypotheses. It can be performed using a literature search, surveying certain people about their experience, focus groups and case studies. Descriptive research seeks to describe users of a product, determine the proportion of the population that uses the product or predict future demand for a product. Causal research seeks to find cause and effect relationships between variables. It accomplishes this goal through laboratory and field experiments. Conclusion: Marketing Research is valuable for generating new concepts, getting feedback on proposed advertising or gaining insight into attitudes and opinions about a new product. The distinction between marketing within a firms home country and marketing within external markets is disappearing. Cognizant of this, firms need to reorient their marketing strategies to meet the challenges of the global marketplace, in addition to sustaining their competitiveness within home markets. Social norms affect business practices, since they are a factor in the demand for a product. In the tobacco industry, for example, adolescents in developing countries are often the focus for the marketing and advertisement campaigns due to their vulnerability. Tobacco companies will often use symbols and fabrications in western society associated with smoking as a means of attracting these prospective consumers. A company marketing pork would experience less sales in an Islamic country, than it would in China, which is the worlds largest consumer of pork. Marketing research does not make decisions and it does not guarantee success. Marketing managers may seek advice from marketing research specialists. It is important that research reports specify alternative courses of action and the probability of success, of these alternatives. However, it is marketing managers who make the final marketing decision and not the researcher. The second observation, that marketing research does not guarantee success, is simply recognition of the environment within which marketing takes place. Consider the marketing problem of determining how much to spend on a promotion in order to achieve a given market share. The link between promotional expenditure and sales is not so direct. There are many more intervening variables, including: the medium used to advertise, the effectiveness of the promotional message, the length and frequency of the campaign, not to mention the many dimensions of the product, price and distribution. References Green, P. E. , Tull, D. S. and Albaum, G (1993), Research For Marketing Decisions, 5th edition, Prentice-Hall Kerlinger, FN. (1994) Foundations of Behavioural Research, 1st edition, Holt, Rinehart and Winston, p. 174. QuickMBA. Marketing. Retrieved July 3, 2010, from http://www. quickmba. com/marketing/research/

Comparative Marketing Management Structure Renowned Automobile Brands

Question: Describe about the Smooth Discussion Of The Comparative Marketing Management Structure Of The Four Renowned Automobile Brands? Answer: Introduction Marketing management is the company discipline that aims on the practical implementation of methods and techniques inside organizations, marketing orientation and on the management of the marketing activities and resources of a firm (Czinkota and Kotabe 2011). A study has been deployed concerning the comparison of the marketing strategies of four different car brands such as Ferrari, BMW, Audi and Mercedes with the help of the marketing management concept. Primarily, the STP strategies used by the selected automobile brands has been discussed to identify the issues are being faced by individual brands and who are compensating the issues to keep its business process stable within this massively competitive market. On the other hand, the most important factor that is the marketing mix tools utilized by the companies has been compared to make more clear recommendation for the brands that would help them in improving their marketing strategies. Company Background Ferrari is luxurious the sports car manufacturer. This company was established in 1929 by Enz Ferrari. It is the most powerful brand all over the world in terms of brand finance (Ferrari 2016). Audi is the German car manufacturer that produces, distributes, markets, engineers and designs luxurious cars. This company oversees around the globe. Audi is headquartered in Bavaria, Germany (Audi 2016). Mercedes is also a German car manufacturer. It is actually a multinational division of Daimler AG. Mercedes is popular for luxurious trucks, coaches, buses and automobiles. Mercedes is headquartered in Stuttgart, Germany (Mercedes-benz 2016). BMW or Bavarian Motor Works is again a German luxurious engine, motorcycle and automobile manufacturing company established in 1916 (AG 2016). The BMW headquartered is located in Munich, Germany. Comparison of Segmentation, Targeting and Positioning strategy (Referred to Appendix 1) The STP strategy explains the connection between an overall market and how an organization selects for competing in that market. The role of this strategy is to provide a proper guidance to a certain organization for the implementation and development of a suitable marketing mix tool. Being the top ranked car brands around the globe, Ferrari, Jaguar, BMW and Mercedes follow their own specific STP strategies. Therefore, it can be expected that the three brands must have some differences in their STP strategies because competition is more in the same industry. Segmentation, Targeting and Positioning strategy for Ferrari Segmentation Analysis The average owners of Ferrari may be male in their mid-fifty. It is very difficult to find any Ferrari that would be purchased as the customer is in requirement of the transport vehicle. Most of the Ferraris in fact are only the third or second car owned in a household (Davis, 2012). It is primarily for the extremely high price of the cars. It is not a rare occurrence apparently, that all understands as most people purchasing. Target Market The Ferraris are purchased as for the performance and status (Dickson 2014). Very less people can afford actually a Ferrari. However, this Ferrari is the most desirable automobile brand among all the people all over the world. People who have very strong background and high income try to highlight their status and also have an interest in the luxurious sports cars that belongs to the target market of Ferrari. Positioning Strategy Ferrari has been positioned in the prestigious segment of the automobile industry with a distinctive benefit depending on the exclusivity and high performance (Goldman 2013). Ferrari is symbol of status as a brand that consists of the extreme design, power and performance. Customers perceive purchasing a Ferrari as the consumers have made it. Motivators for the Buying Decisions Though, Ferrari manufactures cars with extreme design, power and performance but these cars cannot reach towards most people because of the high prices. If Ferrari can manage to cut down the prices of the cars then it would motivate the buying decision of the purchaser. Segmentation, Targeting and Positioning strategy for Audi Segmentation Analysis Audi actually uses the psychographic, demographic and geographic segmentation variables. Audis first decision is which cars in which countries such as smaller Audis are found in Europe as they drive smaller cars than the Canadian people (Hollensen 2014). In case of demographic segmentation, middle aged people are targeted by Audi. Audi manufactures cars for all the income group people around the globe. Audi mainly focuses for high class to upper middle class people as it is a very luxurious brand. Target Market The target market of Audi is based on the country and on the driving type. Audi mainly targets many countries worldwide (Karunakaran 2011). These cars are available for both the luxury use and the driving purpose. Positioning Strategy Audi enhance their market positioning by providing stress on several points as follows, By selecting suitable rivals such as BMW and Mercedes They launch some impressive and distinct cars than the brands like, BMW, Mercedes and Ferrari (Lancioni 2015). They find their USP for increasing their position in the automobile market. Motivators for the Buying Decisions Audis cars are affordable for the middle income people. Hence, this factor has definitely influence the buying decision of the purchasers. However, they should concern about the performance and the speed of the cars to motivate the buying decision. Segmentation, Targeting and Positioning strategy for Mercedes Segmentation Analysis Demographic of Mercedes Benz S class consists of mostly middle aged people, both male and female and adults. These cars are not very popular among the young generation as these are very expensive. Mainly Mercedes targets high or middle income people. Target Market Mercedes target market is the people of middle age of high or middle incomes. This brand mainly targets rich customers (LaPlaca 2014). Positioning Strategy This brand has developed a strategy for positioning as a producer of highly safe and reliable automobiles that result in a cost premium relative to similar global rivals (Levy 2012). Mercedes provide the outstanding solutions regarding their service related to the products. Motivators for the Buying Decisions Mercedes should be concerned on the improvement of their pricing decision that would help them to change their buyers buying decision from no to yes. Segmentation, Targeting and Positioning strategy for BMW Segmentation Analysis The major market for BMW, geographically are North America and Europe as these continents are widely industrialized and their residents are positioned financially for purchasing the cars of upper market (Lilien 2015). Target Market This brand utilizes a differentiated strategy that is they target particular automobile markets. BMW mostly targets the markets of Super Sports, Super Executive, Executive, Sports Convertibles and many others. Positioning Strategy BMW has positioned its image as quality automobile producer, technologically advanced, performance and exclusivity. The market of BMW is very competitive due to the numerous automobile manufacturers (Richter 2011). This brand has developed a positioning strategy as a producer of highly safe, reliable automobiles and high performance cars that help the brand to compete in such a competitive market. Motivators for the Buying Decisions This brand has developed a positioning strategy as a producer of highly safe, reliable automobiles and high performance cars. The same advice would also go for this brand that is they should be concerned in their pricing decision to motivate the buying decision of the purchasers. Fig 1: Perceptual Map for Mercedes, Audi, Ferrari and BMW (Source: Dickson 2014) Marketing Activities (Referred to Appendix 2) Marketing Mix Tools Marketing mix is business tool utilized by markets and in marketing. It is often essential while determining the offer of a brand or product and often is associated with Product, price, promotion and place. (Shapiro 2012) Marketing Mix of Ferrari Product The products of the brand are the super cars of high performance. However, the organization is widely into the merchandising of third party (Sheehan 2011). Pricing The brand priced at a premium range. Ferrari begins upwardly at prices of US $175000. People appreciate Vintage Ferrari cars in value and these are known to US dollars cost millions. Promotions The merchandising of Ferrari is the strongest promotion of the brand. Already Ferrari is enjoying immense awareness around the globe, even in the areas where the brand does not do any promotion (Davis 2012). However, this merchandising is implemented on a license and royalty basis to other brands. Place Ferrari has its exceptional Ferrari dealership that is spread over fifty two countries as of yet with the plans for expanding the dealership of Ferrari to other markets and countries (Ferrari 2016). Marketing Mix of Audi Product In early 1990s, there were some issues found in their cars but Audis new cars have mutation of much less consequences with their microprocessors due to the implementation of improved technology (Audi 2016). Now Audi offers a huge car variety. Price Audi has skimming or premium pricing. The pricing is fully justified looking at the brand image and the quality of the car (Dickson 2014). Audi is trying its best for rationalizing the price and providing options of innovative finance through the Audi Finance of their own making the attractive the purchase. Promotion Audi is involved in several ventures of sponsorship and sports, like sponsorship of some Italian football team. This brand manages for keeping itself in the public eye. Audi never participates in the mass marketing because of its niche market (Hollensen 2014). Instead of it, the automobile brand advertises only in the very premium component. Place Audi has a global presence and it continues to become the motor cars prolific seller. Audi has investments and set out prime plans for achieving goals of long term (Karunakaran 2011). The brand continues to develop in the Asian countries (Audi 2016). Marketing Mix of Mercedes Product Mercedes always manufactures the high quality and world class tracks, coaches, buses and cars those are renowned for their luxurious nature. In the marketing mix of Mercedes, Product is the strongest P (Mercedes-benz 2016). Price Mercedes deals in the niche segment while the customer is very much concerned about the worth they are achieving on the cars more anything else (Lancioni 2015). The organization has a wide structure of price globally ranging within $30000-$100000, based on the model (Mercedes-benz 2016). Promotion Mercedes has maintained accessibility of the customers to increase interaction with its target market through the following (Mercedes-benz 2016). Print Media Television advertising Offer warranty under outstanding conditions Building outstanding customer service at its sales point Social media Online advertising Place Mercedes distributes their cars all over the world (LaPlaca 2014). It desires for changing the brand perception and repositioning it so that it more acceptable to the young generation. Marketing Mix of BMW Product BMW began their journey with fundamental models. However, they soon progressed towards advanced engineering (AG 2016). Now the cars of BMW boast of potential engines, a promise of reliability and safety, fantastic speed and extra ordinary pickup (Richter 2011) Price BMW is a premium priced automobile organization. The prices of the cars vary based on which model, extras or series the buyer desires on purchasing (AG 2016). Promotion BMW does the promotion of their brand new cars with the most amazing print advertisement, out of home advertisement, television commercials and now through the online advertisements. The major features regarding promotion in BMWs marketing mix are as follows (AG 2016). Top of the mind positioning in the car brands BMW relies more on the pull strategy more than the push strategy Strong brand pull for the outstanding marketing over the time. Place The company has highly skilled employees working for the company in every field, from customer helpline staff to mechanics (Shapiro 2012). Retail Distribution Strategies There are three types of retail distribution strategies. Three of the car brands excluding Ferrari use the inclusive distribution strategy, because in this industry customers have a range of acceptable cars to select from. In case of Ferrari, manufacturers have a limited number of outlets that is they use the selective distribution strategy. Audi utilizes the exclusive distribution strategy because they manufacture different cars for different geographical area. Four of the automobile brands have utilized excellent online distribution strategies. The social media websites have become their major root of promotion of their products. Ferrari is such a brand that is not available in most of the countries but still most of people around the world know about the car (Shapiro 2012). It has been possible because of their unique online distribution and marketing strategies. Now, their cars can also be got over the internet. These unique features have made the four brands so much successful. These exclusive distribution strategies always become the reason of the success of the four brands. People can afford an Audi or a BMW car in terms of their monetary condition because they manufacture cars targeting both the middle to high income people. On the other hand, the exclusive online distribution strategy and the excellent quality influence their target market. The online promotion of the Mercedes cars regarding the car performance is seeking more customers day by day. Conclusion The study has implemented a Smooth Discussion Of The Comparative Marketing Management Structure Of The Four Renowned Automobile Brands. From the overall discussion, it has been found that the cars manufactured by four of the brands are very expensive. However, middle class people can afford Audi, BMW cars where Ferrari is out of their reach. On the other hand, performance and reliability vary for these different four brands. When the matter of promotional strategy is considered, then it must be said that in spite of being very expensive, four of the brands especially Ferrari are known to all people around the globe. Such popularity can be gained with the effective marketing management that the four car brands often do. Reference List AG, B. 2016. BMW automobiles : BMW AG website. [online] Bmw.com. Available at: https://www.bmw.com/com/en/ [Accessed 1 Jan. 2016]. Audi.com, 2016. Audi. [online] Available at: https://www.audi.com/index.html [Accessed 1 Jan. 2016]. Czinkota, M. and Kotabe, M. 2011. Marketing management. Cincinnati: South-Western College Pub. Davis, K. 2012. Marketing management. New York: Wiley. Dickson, P. 2014. Marketing management. Fort Worth: Dryden Press. Ferrari.com, 2016. Ferrari. [online] Available at: https://www.ferrari.com/choose-your-country [Accessed 1 Jan. 2016]. Goldman, J. 2013. Public relations in the marketing mix. Chicago, IL: Crain Books. Hollensen, S. 2014. Marketing management. New York, NY: Pearson Education. Karunakaran, K. 2011. Marketing management. Mumbai [India]: Himalaya Pub. House. Lancioni, R. 2015. Pricing issues in industrial marketing. Industrial Marketing Management, 34(2), pp.111-114. LaPlaca, P. 2014. Industrial marketing management. Industrial Marketing Management, 37(3), pp.245-246. Levy, S. 2012. Marketing management and marketing research. Journal of Marketing Management, 28(1-2), pp.8-13. Lilien, G. 2015. Marketing mix analysis with Lotus 1-2-3. Palo Alto, CA: The Scientific Press. Mercedes-benz.com, 2016. Mercedes-Benz. [online] Available at: https://www.mercedes-benz.com/en/ [Accessed 1 Jan. 2016]. Richter, T. 2011. Marketing mix standardisation in international marketing. Frankfurt am Main [u.a.]: Lang. Shapiro, B. 2012. The marketing mix. Boston, Mass.: Distributed by the Pub. Division, Harvard Business School. Sheehan, B. 2011. Marketing management. Lausanne, Switzerland: AVA Pub.